Our shared passion for enriching life with friends, culture, great food, and wine inspired the founding of Eleven Eleven. As friends, we envisioned creating a brand that celebrates the everyday moments that make life extraordinary.
We invite you to Make Your Moment® with us,
Ellie Carol Aurelien
Ellie Anest, Carol Vassilliadis, Aurelien Roulin
A chance meeting
Ellie Anest and Aurelien Roulin met in circumstances that in hindsight seem fated: onboard an international flight. Their in-flight conversation sparked an immediate connection, highlighting a shared entrepreneurial spirit and aspirations. Over time and many more conversations about work, life, and dreams, a lifelong friendship grew. Not sure what or when, they were certain that they would create something special together.
A series of serendipitous events
The pair quickly realized they shared many common interests, including a strong work ethic, positivity, passion for growth and learning and, of course, wine. With these qualities in mind, they began their partnership with a real estate investment alongside Ellie’s lifelong friend, Carol Vassiliadis. Out of pure coincidence, the land they purchased came with a world-class estate vineyard. Shortly after, Aurelien connected with Kirk Venge - a friend and now winemaker for Eleven Eleven. Kirk, a coveted Napa third-generation winemaker, as fated, took on Eleven Eleven as his eleventh consultancy.
“MY FOCUS HAS ALWAYS BEEN ‘VINEYARD FIRST’ AND THE ELEVEN ELEVEN VINEYARDS ARE IDEAL FOR PRODUCING EXCEPTIONAL FRUIT FOR A POWERFUL EXPRESSION OF NAPA VALLEY. I COVETED THE VINEYARDS THAT ELLIE, CAROL AND AURELIEN WERE SAVVY ENOUGH TO SECURE, AND IT WAS WITH GREAT EXCITEMENT THAT I JOINED AS WINEMAKER.” -Kirk Venge
As Ellie and Aurelien continued to develop the Eleven Eleven vision, they looked to Carol’s business acumen and sharp aesthetic, and artful eye for detail to help give Eleven Eleven its polish and poise. Carol’s support of the winery’s many philanthropic endeavors and understanding of the complexities of merging business with pleasure make Eleven Eleven as much a hospitality experience as it is a wine experience.
“VERY SOON, WE CAME TO UNDERSTAND THAT THERE WAS SOMETHING WRITTIN IN THE STARS ABOUT THIS NEW VENTURE. SINCE THEN, WE HAVE HARNESSED OUR RESOURCES AND TALENT TO MAKE REMARKABLE WINES AND EXPERIENCES.” -Ellie Anest
A perfect name
Eleven Eleven represents meant-to-be moments that highlight synchronicity, inspiration and delight. A fine bottle of wine embodies these elements and can elicit the same sense of mystery, wonder and joy.
"JUST LOOKING AT THE CLOCK AT PRECISELY 11:11 AND FEELING SOMETHING SPECIAL, ELEVEN ELEVEN WINES IS THE EXPRESSION AND CELEBRATION OF THE IDEA THAT WHAT IS MEANT TO BE WILL BE.” -Aurelien Roulin
The time 11:11 symbolizes a perfectly balanced moment on the clock, making the winery's name a positively perfect choice.
We hope you’ll feel inspired to make your moment extraordinary whenever you drink our wines, visit our property or simply see that special time on the clock.